
Senior UX Designer / EdTech / Enterprise
Designing edtech, enterprise,
and AI-powered learning products.
11+ years leading design of complex systems, spanning operational tools, consumer-facing test sales platforms, data reporting solutions, and AI-powered learning and assessment experiences.
E-Commerce / Conversion & Growth / Accessibility (WCAG)
Led end-to-end redesign of a global high-stakes test registration platform. Simplified core flow (sign up, test scheduling, and checkout.) Personalized the experience per customer journey segmentation. Consolidated scattered accommodations information into a single point of reference.
2.8x increase in conversion
8.8% boost in average order value (AOV)
5x faster task completion
0–1 Product / AI / NLP / Mobile App Design
0–1 design of an R&D AI-powered mobile learning app. English-language learning mobile app featuring an innovative, role-playing interactions to practice communication skills. Advocated for a lean launch to test core assumptions. Optimized onboarding post-launch flow to increase user completion and engagement.
1st product shipped in the AI Lab
50% increase in onboarding completion
5+ innovative item types created
Enterprise UX / Workflow Optimization / Power BI
Accelerated delivery of business-critical data from weeks to minutes. 0–1 design of a self-service Power BI reporting tool for 15+ internal roles to access real-time test development data. Reduced the need for specialist requests for custom reports and Excel manipulation.
~480x faster data retrieval
15+ internal roles supported
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Michelle's redesigned TOEFL registration flow reduced time to register for an exam by more than half and increased both the overall conversion rate & the average order value per test taker. I've worked with many designers over the years, and Michelle ranks #1 in terms of user advocate… Read more on LinkedIn
— Lead Product Manager
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An outstanding UX designer who brings thoughtfulness, innovation, and dedication to every project she undertakes. Her ability to prioritize the user experience is second to none, as she consistently ensures designs are research-driven and user-focused… Read more on LinkedIn
— Sr. R&D Instructional Designer
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A strong advocate for her customers, especially those with disabilities. I learned to rely on her position to challenge her team to think outside the box and create more equitable outcomes… Read more on LinkedIn
— Sr. Accessibility Specialist
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Excels as both a UX designer and a strategic thinker. Her ability to deliver detailed, thoughtful designs is matched by her commitment to driving UX strategy at a higher level… Read more on LinkedIn
— Sr. UX Researcher



